The whole price. On the page.
- Per held meeting
- $250
- One-time setup
- $750
- Infrastructure, at cost
- from $249/mo
- Retainer, minimums, no-shows
- $0
$750
one-time setup
Everything up to a verified launch: authenticated infrastructure, your ICP sized against real contact counts, copy you approved, and a placement test passed before the first prospect is emailed. Paid once, with your first month of infrastructure.
$249–999/mo
managed sending infrastructure
Domains, inboxes, warm-up and deliverability monitoring, by volume. Your first month is invoiced with setup at signing; monthly billing starts 30 days later, or at launch if that is later.
$250
per held meeting
A qualified decision-maker, on your calendar, who showed up. No-shows don't bill.
A worked example
10 held meetings in a month = $2,500 to us.
Zero meetings = $0 to us.
Your total for that 10-meeting month on Growth: $2,749 ($2,500 plus $249 infrastructure). A month with none: $249.
Your only fixed costs are the one-time $750 setup and managed infrastructure from $249/mo — together less than most agencies' first month's retainer. How that compares, month by month: cold email agency pricing in 2026.
Managed infrastructure
Priced by sending volume. This is the cost of domains and mailboxes, not a fee for our work. Every domain is registered in your name and transfers to you free.
| Sends per month | Price |
|---|---|
| Up to 15,000 | $249 |
| Up to 30,000 | $499 |
| Up to 60,000 | $999 |
Covers domains, inboxes, DNS and authentication, 2 to 3 weeks of warm-up, deliverability monitoring, and free replacement of any domain that burns. Every domain is registered to your brand and transfers to you free on request.
Included at every tier
- Every booking appears in your portal the day it is made, with the evidence attached
- Three business days to dispute any meeting. A disputed meeting is never billed
- Inbox placement tested on your domains and published to you, pass or fail
- Every domain registered to your brand, transferable to you free on request
- Reply handling where a person reads and approves every message that sends
- Weekly numbers pulled from the sending platform, not typed in by anyone
When you actually get billed
Sign
Setup + first month invoiced
30 days later
or launch, whichever is later
Monthly billing
$249+ per month, recurring
What counts as a held qualified meeting?
A meeting with a decision-maker who matches the ICP we agree on in writing at kickoff, and who actually attended. No-shows and reschedules bill only once the meeting happens. The definition lives in the contract — you'll read it before you sign, not discover it on an invoice.
Pricing questions
Do you only charge when the meeting actually happens?+
Yes. A meeting bills only when the prospect shows up and attends. A no-show is $0, a cancellation is $0, and a meeting with the wrong person or the wrong company can be disputed within three business days and is not billed. That is what "held" means in our contract: attended, by an ICP-matching decision-maker, against a qualification bar you set in writing at kickoff. Most pay-per-meeting agencies bill when a meeting is booked; we bill when it happens.
What counts as a held meeting?+
A meeting with a decision-maker who matches the ICP we agree on in writing at kickoff, and who actually attended. No-shows and reschedules only bill once the meeting happens. The definition lives in the contract, not in fine print. Most pay-per-meeting agencies bill on booked meetings instead, which at a 60% show rate makes a $500 quote cost $833 per meeting that actually happens.
Why is there a setup fee?+
It buys a verified launch rather than a start date. Before a single prospect is emailed: domains registered to your brand and authenticated, mailboxes warmed, your ICP sized against real contact counts so you know the market is there before we send, copy written and approved by you, and a seed placement test run and published to you, pass or fail. $750 covers that once. Market-standard setup for this runs $1,500–5,000, and ours is deliberately lower because the per-meeting model is where we earn. Your first month of infrastructure is invoiced alongside it, so there is nothing further for you to approve later.
What does the infrastructure cost, and who owns it?+
$249 to $999 a month depending on your sending volume, covering domains, inboxes, warm-up and deliverability monitoring. The first month is invoiced with your setup fee at signing, because that is when we register domains and build mailboxes. Monthly billing then starts 30 days after that invoice is paid, or the day your first prospecting email sends if that is later, so we never bill you for a month in which nothing sent. You authorise it once from your portal and nothing is charged until that date. Every domain is registered for your brand and transfers to you on request, free, whenever you ask. The mailboxes run on managed Google Workspace accounts that stay with us, so there is nothing for you to administer and nothing to migrate.
How fast do meetings show up?+
Honest answer: weeks 3–5. New sending domains need warmup before real volume — anyone promising meetings in week one is burning a domain to do it. First sends go out around week 2–3, replies follow, meetings land from week 3 on.
Am I locked into a contract?+
A three-month initial term, then month-to-month with 7 days' notice. If you leave inside the first three months, all you owe is the infrastructure fee for the months remaining — there is no early-termination penalty and no annual lock-in. The contract protects both sides and defines what a qualified meeting is.
What if the meetings don't come?+
Then we don't get paid — that's the point of the model. You'd be out the setup fee and infra costs, which together are less than most agencies' first month's retainer.
Ready for a calendar with buyers on it?
30 minutes. We'll tell you honestly whether your offer will work on cold email — even if the answer is no.